Visitor Experience Showcases

Capture the Experience. Share the Story. Inspire Discovery!

Some Experiences Are Better Told Firsthand!

Ontario is filled with remarkable experiences waiting to be discovered — from cultural traditions, heritage sites and historic landmarks to agritourism adventures, fascinating attractions, outdoor discoveries, unique communities and hidden gems.

There are stories behind the places we visit, the people we meet and the experiences we remember.

FES Tourism Visitor Experience Showcases bring those stories to life through firsthand visits, original photography, video and engaging storytelling.

Whether it's exploring a historic village, discovering a family-run farm, experiencing local arts and culture, uncovering a little-known attraction, enjoying an outdoor adventure or sharing what makes a community special, we help potential visitors discover what makes an experience worth exploring.

Your Marketing. Our Firsthand Storytelling. More Opportunities to Be Discovered.

Our Visitor Experience Showcases complement your existing marketing and advertising program. They provide another opportunity to share your story and encourage interested visitors to explore your website, booking information or preferred visitor destination.

Visitor Experience Showcase — $1,920 CAD + HST, plus applicable expenses.

Experience Ontario Through Our Stories!

Featured Visitor Experience: Tyrone Mills — Bowmanville.

More Than a Description. A Story Experienced Firsthand.

Unlike a traditional promotional listing or a Showcase created primarily from supplied materials, a Visitor Experience Showcase is developed through an actual visit.

We explore the experience, meet the people where possible, capture photographs and video, and discover the details that make the story memorable.

Our goal is to help potential visitors imagine what it might be like to experience it themselves.

Authentic Experiences. Original Storytelling. Stronger Visitor Connections.

Example of Hidden Ontario Showcase Article

Example of Ontario Agritourism Showcase Article

What Types of Experiences Can We Showcase?

Cultural & Artistic Experiences

Discover galleries, museums, theatres, artisan studios, cultural celebrations, local traditions and the creative people who bring communities to life.

Historical & Heritage Experiences

Explore historic villages, heritage buildings, museums, living-history attractions, significant landmarks and stories connecting Ontario's past with its present.

Agritourism & Rural Experiences

Experience farms, orchards, agricultural attractions, farmers' markets, farm tours, rural traditions, local food experiences and the people behind Ontario agriculture.

Attractions & Unique Destinations

Showcase family attractions, educational experiences, interactive destinations, distinctive local businesses and memorable places to explore.

Hidden Gems & Unexpected Discoveries

Introduce visitors to lesser-known places, unusual attractions, fascinating collections, local treasures and experiences they might otherwise overlook.

Communities & Local Discoveries

Tell the stories of welcoming communities, charming downtowns, neighbourhoods, local personalities and the experiences that make each place unique.

Outdoor & Nature Experiences

Explore gardens, trails, scenic destinations, conservation experiences, outdoor recreation and opportunities to connect with Ontario's natural surroundings.

Festivals, Events & Seasonal Experiences

Capture the atmosphere, traditions and distinctive experiences associated with festivals, fairs, celebrations and seasonal attractions.

If Your Experience Has a Story Worth Discovering, We'd Love to Explore It!


Your Visitor Experience Showcase — What's Included?

1. Pre-Visit Planning & Promotion

We work with your organization to understand the experience, identify its most interesting features and coordinate the visit.

We also introduce the upcoming experience through teaser posts on Facebook, Instagram and appropriate FES Tourism News Channels.

2. On-Site Experience & Coverage

Our team visits your location to explore the experience, capture original photographs and video, and gather the details that make your story distinctive.

The agreed visit duration, access and activities are confirmed before booking.

3. Evergreen Visitor Experience Article

We create an engaging, visitor-focused article that introduces your experience and highlights what makes it worth discovering.

Your article is published in the appropriate storytelling section:

  • Hidden Ontario — Ontario Visited
  • Showcases — Ontario Agritourism

The article includes approved photography and links directing interested readers to your own website or preferred visitor information.

4. Original Visitor Experience Video

We prepare an edited highlight video using footage and photographs gathered during our visit.

The completed video is published on our YouTube channel.

5. Coordinated Social Media Promotion

Following publication, we share your article and video through appropriate FES Tourism social media and news channels, including Facebook and Instagram.

6. Paid Promotional Support

Your Visitor Experience Showcase includes targeted paid social media promotional support to help introduce the story to additional audiences.

The agreed promotional arrangements are confirmed before booking.

7. Customer Review & Approval

Your organization has the opportunity to review the completed article, video and relevant promotional materials before publication.

Reasonable factual corrections and minor adjustments within the agreed scope are included.

8. Content You Can Share

Your published Showcase and video can be shared through your own marketing channels.

Approved finished promotional materials expressly supplied for your use may also be incorporated into your marketing, subject to the agreed content-use terms.


Optional Accessibility Storytelling Enhancement

Helping More Visitors Discover What to Expect!

Accessibility-related information can help visitors make informed decisions when planning their experiences.

Our optional Accessibility Storytelling Enhancement adds another dimension to your Visitor Experience Showcase by highlighting relevant accessibility features, facilities and practical visitor information.

Depending on the location and experience, this may include:

  • Entrances, parking and arrival information
  • Pathways, routes and accessible viewing areas
  • Seating, washrooms and available facilities
  • Sensory considerations and visitor assistance
  • Other accessibility-related information confirmed by the organization

We incorporate relevant details and original photography into your Evergreen Visitor Experience Article, along with accessibility-focused content in the supporting video.

The enhanced video will include captions.

Accessibility Storytelling Enhancement — Add $395 CAD + HST

Complete Visitor Experience & Accessibility Showcase — $2,315 CAD + HST, plus applicable expenses.

Important: FES Tourism shares accessibility-related information through visitor-focused storytelling. We do not conduct accessibility audits, certify facilities or guarantee that an experience meets every visitor's individual accessibility needs.

Visitors are encouraged to contact the organization directly to confirm their specific requirements.

The $395 enhancement adds accessibility coverage to the existing Showcase Article and video. A separate standalone accessibility article or video would require an additional quotation.


 

See Accessibility Storytelling in Action!

Featured Example: Trail Tunes — Clearview Township


How Does Visitor Experience Storytelling Complement Your Marketing?

An Authentic Perspective

Firsthand visits allow us to share observations, photographs and experiences that add another dimension to your existing promotional message.

Additional Opportunities for Discovery

Publication through Ontario Visited or Ontario Agritourism introduces your experience through another storytelling platform.

Original Content That Supports Your Story

Photography, video and an Evergreen Article help communicate the character and atmosphere of your experience.

Visitor-Focused Connections

Our stories encourage interested readers to explore your website, visitor information, booking opportunities or other preferred marketing channels.

Coordinated Promotion

Our social media and promotional activities provide additional opportunities to reinforce your organization's existing marketing.

Your Marketing Remains the Foundation. Our Visitor Experience Storytelling Adds Another Opportunity for Discovery.


Where Will Your Visitor Experience Showcase Appear?

Ontario Visited — Hidden Ontario

Discover the Stories Behind Ontario's Remarkable Places & Experiences.

Hidden Ontario introduces readers to fascinating attractions, cultural and heritage experiences, unique communities, unexpected discoveries and memorable places worth exploring.

Ontario Agritourism — Showcases

Discover Ontario's Farms, Food, Rural Traditions & Agricultural Experiences.

Ontario Agritourism Showcases share the stories of farms, agricultural attractions, rural destinations, local food experiences and the people who make Ontario's agricultural communities special.

We'll select the publication that best suits your experience and its story.


How It Happens

1. Let's Discuss Your Experience

Contact FES Tourism to tell us about your experience, preferred timing and storytelling objectives.

2. Plan the Visit

We'll coordinate the visit, identify the experiences to feature and confirm the production requirements and applicable expenses.

3. Confirm Your Booking

We'll provide a written Visitor Experience Showcase Booking Confirmation & Agreement identifying your selected services, fees, visit details and payment arrangements.

4. Experience & Capture the Story

Following booking confirmation and receipt of the required deposit, we visit your location, gather photographs and video, and discover what makes the experience special.

5. Create & Approve

We'll prepare your Evergreen Article, video and supporting promotional materials for your review and approval.

6. Publish & Promote

Following approval and receipt of the remaining payment, we'll publish your story and coordinate the included promotional activities.


Booking & Payment

Reserve Your Visitor Experience Showcase!

Because each Visitor Experience Showcase involves advance planning, scheduling, travel and on-site production, a 50% non-refundable booking deposit is required to confirm the project and begin preparations.

The deposit is credited toward your total service fee.

The remaining 50% is payable following your review and approval of the completed materials, before publication.

Visitor Experience Showcase

Total Service Fee: $1,920 CAD + HST

  • Booking Deposit (50%): $960 + HST
  • Remaining Balance (50%): $960 + HST

Visitor Experience + Accessibility Enhancement

Total Service Fee: $2,315 CAD + HST

  • Booking Deposit (50%): $1,157.50 + HST
  • Remaining Balance (50%): $1,157.50 + HST

Travel & Other Expenses

Travel, accommodation, admission and other applicable expenses are additional.

All applicable expenses will be discussed and agreed upon before the visit. Any required travel advance must be paid before departure.

Booking Confirmation & Agreement

Before the visit, we'll provide a written agreement confirming:

  • Your selected services and total investment
  • Booking Confirmation Number and Invoice Number
  • Scheduled visit and production arrangements
  • Deposit and balance payment requirements
  • Agreed travel and other expenses
  • Cancellation, postponement and rescheduling provisions
  • Customer approval and publication arrangements

The booking deposit becomes non-refundable following booking confirmation and commencement of preparations, subject to the signed agreement, its cancellation provisions and applicable law.

If weather, illness or other circumstances beyond either party's reasonable control require postponement, we'll work together to arrange an alternative date.

Specific website traffic, search engine rankings, video views, social media reach, visitor attendance, bookings and sales are not guaranteed.


Let's Share What Makes Your Experience Special!

Every Experience Has a Story. Let Us Help Visitors Discover Yours.

From hidden gems and historic places to cultural attractions, farm experiences, outdoor discoveries and unique communities, Ontario has remarkable stories waiting to be told.

FES Tourism Visitor Experience Showcases provide a premium firsthand storytelling opportunity designed to complement your existing marketing and advertising program.

Let's explore how we can help potential visitors discover what makes your experience memorable.

Visitor Experience Showcase — $1,920 CAD + HST, plus applicable expenses.

Optional Accessibility Storytelling Enhancement — Add $395 CAD + HST.

Contact FES Tourism Today to Discuss Your Visitor Experience Showcase!


FES Tourism

Story Driven Experiences – Stronger Connections.

Ontario Visited | Ontario Agritourism | FES Tourism

All prices are in Canadian dollars. Services are subject to availability, agreed production arrangements and the signed Visitor Experience Showcase Booking Confirmation & Agreement.